Cleaning Business Marketing - How to Advertise Your Janitorial Business

"Dear Kit, I am amazed at how your system has worked for me. Just as you say on your website, in 4 days I had my entire business legal, my website done and online, and my advertising ready to mail. In 4 days my brand new company looked more professional than 90% of the other janitor services in my area. My business is 7 months old, I have 9 accounts and 2 employees, and after expenses I am bringing home $2800 a month. I think one thing you should talk about on your website is the huge return on investment of your system. When I look at how little your system costs and how much money I am making, I can't even figure how high my return is because your system is a one-time purchase and yet the money I am bringing in happens over and over each month. It is like you are selling money at a huge discount, and in my opinion your system is worth much, much more than what you are charging. This is easily one of the most exciting things that has ever happened to me." Shawn J., Downey, CA*    (JanQuest note - As of the time of this writing, Shawn is bringing home $33,600 per year, and he did that in 7 months)   More Testimonials
 

 

 

 

     < Powerful, Effective Advertising
       Using "The Sales Magnet"

 

 

 

A huge complaint from cleaning business owners is that they spend too much time and money on advertising and marketing, and that it rarely gives them the results they want.

I had the same problem in my business - I wasn't an advertising professional. I struggled with advertising for years.

The Sales Magnet is a principle I discovered when I decided I could no longer deal with the "too much time and money" problems of advertising. I wanted something that would make an instant impression on people, drive them to check out my business right away, and convert them into customers faster and more consistently.

Luckily, I found it. I studied the latest sales strategies of fast-growing companies, big and small, and I adapted those tactics to the janitorial business.

Basically I did exactly the opposite of what I had been doing, and exactly the opposite of what my competition was doing also. My advertising not only looked different, it worked differently, too. My calls for bids tripled, and my time and money commitments went down dramatically. My advertising works, and it has always paid for itself many times over.

Every piece of advertising uses the Sales Magnet principle. Just open a file, take my sample contact info out and put yours in, and you're done. Suddenly you have a proven, effective marketing plan working for you. No guesswork, no time or money wasted.
 

  • Use the Sales Magnet, and your prospects won't throw your brochures in the trash.
     

  • Use this principle and even your 5-cent business card is turned into an effective sales tool that will get people to call you (it's what you have printed on the back of the card that makes the difference).
     

  • Use this principle, and your prospects will trust you even before they meet you. In their minds you'll be in an entirely different class than your competition.
     

The Sales Magnet is a different way of thinking about your business, how you can get prospects to relate to you, and it sets your business apart from your competition. It makes your company unique. I get comments all the time from building managers about how very different - and honest - my advertising materials are.

The Sales Magnet is embodied in almost everything we offer. It works, better than anything I have ever used, and now it can be yours.




Our Guarantee - a full, 100% refund if you decide the System is not for you.


 


 

Now, here's what you'll get in the Advertising System...

First, I give you my most successful advertising pieces and text. There have been many times when a prospect has called me and started the conversation out by saying, "We've had one of your brochures in our files for a couple of years now..."

Do you know how valuable that is? For a prospect to get a Sales Magnet brochure and for it to have such an impact that he will save it and will call you months and even years after you sent it? Sure, most people call a day or two or a week or two after they get a really interesting sales piece, but it's really good to know that you're also sowing seeds for the future.

Once, I walked into an office where it appeared that everyone was out to lunch. No receptionist, no office workers, no one. I dropped my "Sound Familiar?" flyer on the receptionist's desk and left. Two years later a man from that same office called and said he wanted a bid. When I visited him at his office, he had my flyer on his desk with the word "SAVE" written on the front, along with the date I had dropped it off. That one brochure led to a 100,000 square foot account that is worth a little over $11,000 per month, and I personally bring home over $2000 a month just from that one building.

You get that very same "Sound Familiar" flyer in the package. It's my single most successful sales piece I've ever used, and it hits all the right buttons with building managers and owners. You can switch out the sample contact information with yours, and in 10 minutes you can have your own "Sound Familiar" brochure ready to go.

You also get my one-page brochure called "Why Hire My Company?" - This is my 2nd-most-successful flyer, and it's also a page that I put in with my bid packages. It's a no-nonsense, plain-talking, honest set of reasons why a building manager should hire your cleaning service. This flyer works - use it in your bid packages, as a stand-alone flyer, on your website, or all three.
 

Sales brochures and flyers should have the following qualities:
 

  • They should be unique in order to get the prospect's attention.
     

  • They should be short, to the point, and friendly yet professional.
     

  • They should be very inexpensive to print.


There's no guesswork or wasted time or money here. I've taken it out.

 


 

You'll also get high-quality postcard images, with and without text inserted. You can use these images as often as you like, wherever you like - on postcards, flyers, brochures, or on your website.

And every postcard also has a ready-to-print backside, too, with wording that's based on the Sales Magnet.
 

           

 



 

You also get a ready-to-use Mail Merge System.


 

Enter your prospect's contact info into the system once, and you never have to do it again. Then, just click on the Merge button, and you can have one or hundreds of personalized sales letters and mailing labels ready to print in minutes.

 

 

I also give you sample sales letters, mailing labels and invoices that are already set up to work right away with Mail Merge. Imagine how much time, money and effort just this one system will save you.

 


 

Shown below are some examples of backgrounds that you'll receive (they're blank, of course). You can load them into a free photo editor available on the web, insert your company name, contact info, etc, and pretty much make any logo or image you want. My video shows you how, and making logos and images for your websites, letterheads, postcards and online business listings is very easy.
 

 

         

 

    

 

 

 

 

 

Next Page in Presentation> Your Business Website
 

 

 

 

Print       Bookmark this Site

Bookmark and Share


 

   Welcome   Advertising   Your Website   Bid Like a Pro   Find Great People


  
Why Janitorial?   FAQ's   The Full List  
Personal Message  Contact


   Not a Franchise!   Testimonials   Get Started

 

 

Note: If you live in Western Washington State, or own a janitorial service in Western Washington State, or if you plan to establish a janitorial business in Western Washington State, or if you are a franchisor or franchisee doing business anywhere in North America, or if you operate or plan to operate a business that sells business products or services such as my company does, no matter where that business may be located, I'm sorry, but this package is not available to you. I tell so much about my own cleaning business in this package that I would be creating my own competition if I let you use this information. The purchase agreement spells this out very clearly, and violating that agreement will result in legal actions.

 

* Your results may vary from the type of results shown

 

Copyright 2010, all rights reserved

 

Already in the business? Learn about the JanSearch Janitorial Services Advertising Directory and the newest service in the JanQuest family, Janitorial Business Video Advertising.